A Practical Guide To Developing A Mission Statement For Your Business
In a nutshell, a mission statement is a statement that gives the direction of where your business is aspiring to be. It is a critical statement that should achieve two things: Explain clearly to customers and stakeholders the type of business you do. Motivate and give a sense of shared purpose which will help to […]
Why You Should Simplify Your Workplace
Despite the recurrent pattern of decline and regrowth in industry trends, the fact remains- Simplicity pays. Many brand managers create complex and sometimes, complicated strategic plans to adapt to the ebb and flow state of industry trends. These plans, though are extremely thorough, their complexity often makes them almost impossible for in-market execution consistently and […]
